Comments on: Looking forward to a more restrained and, yes, ultimately more elegant esthetic in package design http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/ Just another WordPress weblog Mon, 30 Aug 2010 17:34:33 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Doc http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-265 Doc Wed, 08 Mar 2006 05:02:16 +0000 http://www.mitchmagee.com/blog/?p=42#comment-265 One thing that always cheers me up is going to little bodegas and looking at the stuff behind the guy behind the counter. Next time you're in such a store, look back there. You'll see hair tonics, colognes, health aids, and other lovely products that look like they were delivered earlier that morning by a man in a covered wagon. So it's retro cool, but not because these products decided to switch back to some old-timey look after a hideous interim period, but better yet because they stuck it out since 1854. One thing that always cheers me up is going to little bodegas and looking at the stuff behind the guy behind the counter. Next time you’re in such a store, look back there. You’ll see hair tonics, colognes, health aids, and other lovely products that look like they were delivered earlier that morning by a man in a covered wagon. So it’s retro cool, but not because these products decided to switch back to some old-timey look after a hideous interim period, but better yet because they stuck it out since 1854.

]]> By: kaveri http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-264 kaveri Wed, 08 Mar 2006 05:00:23 +0000 http://www.mitchmagee.com/blog/?p=42#comment-264 the tab is still in your fridge, isn't it? the tab is still in your fridge, isn’t it?

]]> By: Dyna http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-221 Dyna Sun, 26 Feb 2006 23:13:54 +0000 http://www.mitchmagee.com/blog/?p=42#comment-221 The flowers on the kotex package are "bleeding hearts." gross. The flowers on the kotex package are “bleeding hearts.”

gross.

]]> By: Mitch http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-220 Mitch Fri, 24 Feb 2006 20:39:35 +0000 http://www.mitchmagee.com/blog/?p=42#comment-220 Thanks for the post, Christina. So things are looking up, design-wise in the U.S. Maybe it's my male skittishness around all things mentrual, but the Kotex red dot thing creeps me. Thanks for the post, Christina. So things are looking up, design-wise in the U.S.
Maybe it’s my male skittishness around all things mentrual, but the Kotex red dot thing creeps me.

]]> By: Christina http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-219 Christina Fri, 24 Feb 2006 20:34:44 +0000 http://www.mitchmagee.com/blog/?p=42#comment-219 Oh Mitch, I see I've left an n-dash in there. Sorry if I've offended your typsetty sensibilities... Oh Mitch, I see I’ve left an n-dash in there. Sorry if I’ve offended your typsetty sensibilities…

]]> By: Christina http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-218 Christina Fri, 24 Feb 2006 20:28:01 +0000 http://www.mitchmagee.com/blog/?p=42#comment-218 A little while ago I saw a newish commercial for Diet Dr. Pepper and I got all excited because I thought the can looked so great. (I kept pestering Dale, asking-did you see that can? Isn't that a nice can?) It was just white with darkish-red type. It looked so simple and elegant. However, I had not yet seen the can in person. Just now I went searching for a photo of it to e-mail you. Unfortunately, when you look at it closely, it has little silver sparkly things around the edges, and the type has a silver shadow. Oh well. When I used to have to go to London for work I loved walking through grocery stores and pharmacies just soaking up the superior design. You would most likely not be aware of this, but Kotex has recently redesigned their packaging. http://www.girlspace.com/products/ultrathinpads.asp?h=u&p= It used to be that every variety of feminine product looked the same on the shelves and it was hard to tell them apart. But this packaging really stands out and is much less fussy. Plus, the individual wrapping on their pads has a very pretty, very simple pattern of floral silhouettes. It's like nice wallpaper. And I am not ashamed to say so. A little while ago I saw a newish commercial for Diet Dr. Pepper and I got all excited because I thought the can looked so great. (I kept pestering Dale, asking-did you see that can? Isn’t that a nice can?) It was just white with darkish-red type. It looked so simple and elegant. However, I had not yet seen the can in person. Just now I went searching for a photo of it to e-mail you. Unfortunately, when you look at it closely, it has little silver sparkly things around the edges, and the type has a silver shadow. Oh well.
When I used to have to go to London for work I loved walking through grocery stores and pharmacies just soaking up the superior design.
You would most likely not be aware of this, but Kotex has recently redesigned their packaging. http://www.girlspace.com/products/ultrathinpads.asp?h=u&p=
It used to be that every variety of feminine product looked the same on the shelves and it was hard to tell them apart. But this packaging really stands out and is much less fussy. Plus, the individual wrapping on their pads has a very pretty, very simple pattern of floral silhouettes. It’s like nice wallpaper. And I am not ashamed to say so.

]]> By: Dyna http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-215 Dyna Tue, 21 Feb 2006 05:58:46 +0000 http://www.mitchmagee.com/blog/?p=42#comment-215 Have you seen the can design for Crystal Meth? Have you seen the can design for Crystal Meth?

]]> By: Mark http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-214 Mark Tue, 21 Feb 2006 01:37:18 +0000 http://www.mitchmagee.com/blog/?p=42#comment-214 Isn't a man allowed a little sarcasm without such accusations? Sheesh! Isn’t a man allowed a little sarcasm without such accusations? Sheesh!

]]> By: Mitch http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-213 Mitch Tue, 21 Feb 2006 01:12:56 +0000 http://www.mitchmagee.com/blog/?p=42#comment-213 Mark, are you hopped-up on crystal meth? Mark, are you hopped-up on crystal meth?

]]> By: Mark http://www.mitchmagee.com/blog/2006/02/19/looking-forward-to-a-more-restrained-and-yes-ultimately-more-elegant-esthetic-in-package-design/comment-page-1/#comment-212 Mark Tue, 21 Feb 2006 01:02:37 +0000 http://www.mitchmagee.com/blog/?p=42#comment-212 How else can they prove that Coke is the best? How cheap would it look to only print one/two colors? It's the top cola on Earth. Hell, they can even print an extra color for just one thin stripe. Isn't that restraint? If I was going to print another color, there would be some yellow-gold stars and shit all over it. These are clearly people that know restraint. Mitch even told me he got a "Coca-Cola-can-sized design-boner" when he first recognized the genius in it. This is a direct quote. How else can they prove that Coke is the best? How cheap would it look to only print one/two colors? It’s the top cola on Earth. Hell, they can even print an extra color for just one thin stripe. Isn’t that restraint? If I was going to print another color, there would be some yellow-gold stars and shit all over it. These are clearly people that know restraint. Mitch even told me he got a “Coca-Cola-can-sized design-boner” when he first recognized the genius in it. This is a direct quote.

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